Electrically Colorful Streetwear Collaborations

Wood Wood Delivers The Outside Collection for SS19

Streetwear imprint Wood Wood returns for the Spring/Summer 2019 season with a new and vibrant collection entitled 'The Outside.' The Copenhagen-based label showcases its seasonal goods against a colorful background to make its selection even brighter than it already is.

Some of the pieces in the range feature collaborative work alongside labels such as COMME des GARCONS, CAV EMPT, and UNDERCOVER. Some notable items include the bright yellow and an orange hoodie made with the contribution of AFFIX and the hat that it comes with it. The NEIGHBORHOOD collaborative Drizzler jacket is another standout piece due to the lightweight construction and versatile elements in the overall design. The entire collection from The Outside collection is now available for purchase online at Wood Wood.
Trend Themes
1. Collaborative Streetwear - Opportunities for streetwear brands to collaborate with other labels to create unique and innovative collections.
2. Vibrant Color Palettes - Opportunities for brands to experiment with using bold and bright colors in their designs to stand out in the market.
3. Lightweight Construction - Opportunities for brands to explore lightweight materials and construction techniques to create more versatile and comfortable clothing.
Industry Implications
1. Fashion - Opportunities for fashion brands to incorporate collaboration and vibrant colors into their clothing lines to appeal to a younger, trend-focused demographic.
2. Streetwear - Opportunities for streetwear labels to partner with established brands to expand their customer base and reach new markets.
3. Sportswear - Opportunities for sportswear brands to experiment with lightweight construction and vibrant colors in their clothing lines to offer more comfortable and bold options to consumers.

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