Washed-Out Wispy Wear

The Fendi Spring 2010 Collection is Light, Lascivious and Airy

Flirty without ever showing too much skin, the Fendi Spring 2010 collection is a fun mix of chiffons, feathers and other light and floaty fabrics that billowed in the wake of the models walk.

The Fendi Spring 2010 collection played heavily upon wispy, white-washed fabrics that brought movement to the garments that draped perfectly around the model's slim figures.

With minimal makeup and messy upswept hair, the model's look was straight out of a flirty Victorian era.
Trend Themes
1. Light and Airy Fabrics - Opportunity to develop innovative and sustainable lightweight fabrics for various industries.
2. Effortless and Minimalistic Makeup - Opportunity to create new beauty products that enhance natural beauty with a minimalistic approach.
3. Messy Upswept Hair - Opportunity to design new hairstyling products and techniques that embrace the messy and undone look.
Industry Implications
1. Fashion - Disruptive innovation opportunities in creating lightweight and ethereal fabrics.
2. Beauty - Disruptive innovation opportunities in developing minimalist makeup products.
3. Haircare - Disruptive innovation opportunities in designing products for achieving the messy upswept hair look.

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