Hemp-infused seltzer brand Kaló is expanding its portfolio of beverages with a pair of THC seltzers in refreshing flavors like Lemon Lavender and Pomegranate Peach. Ken VandeVrede, CEO of Hillview, Kaló's parent company, says "With THC-infused versions of our most popular flavors, we're responding to consumer demand for a great-tasting, natural and alcohol-free beverage that delivers a fast-acting, feel-good buzz in under five minutes."
These drinks are packaged into tall 12-ounce cans with five milligrams of premium THC. Thanks to their unique benefits, these canned drinks are said to be sessionable replacements for beer, wine, cocktails or spiked seltzers, as well as edibles that may take a while to kick in and provide the desired results. The 25-calorie seltzers are vegan, gluten-free and made with just five simple ingredients.
Refreshing THC Seltzers
Kaló's Lemon Lavender and Pomegranate Peach Deliver a Feel-Good Buzz
Trend Themes
1. Thc-infused Beverages - Creating new and innovative product offerings by infusing popular beverages with THC for a fast-acting, feel-good buzz in under five minutes.
2. Sessionable Replacements - Developing low-calorie and vegan drink alternatives as sessionable replacements for beer, wine and cocktails while still providing the desired buzz.
3. Natural and Alcohol-free Beverages - Creating a range of natural and alcohol-free beverages which is responding to consumer demand for healthier options that deliver a great-tasting buzz.
Industry Implications
1. Beverage Industry - Innovating within the beverage industry by introducing THC-infused and alcohol-free drinks that cater to consumers looking for healthier or more interesting buzz options.
2. Cannabis Industry - Creating innovative product offerings within the cannabis industry by combining popular drinks with THC to provide a unique and fast-acting buzz.
3. Health and Wellness Industry - Developing and marketing natural, vegan, and low-calorie infused drink alternatives that align with the health and wellness industry's focus on healthier options.