Thanksgiving pies aren't just restricted to pumpkin and apple. While these warm, spicy desserts are seasonal favorites, the 'There's Always Room for Pie' infographic reveals that most people prefer something different this holiday.
Taking first place is, surprisingly, not pumpkin but apple, then strawberry and finally, pumpkin pie. The infographic breaks down the cost of preparing your own pie this holiday as opposed to purchasing a crust at the grocery store. While it may be cheaper -- $0.60 difference per crust -- to do it yourself, the time consumed to gather ingredients and put it altogether may not be worth all the effort in the end. The holidays are no time to scramble around, but if worse comes to worst, it's definitely easier to buy one of these Thanksgiving pies from the store.
Competitve Holiday Dessert Graphs
Pumpkin Pie is Shockingly Not the Favorite of Thanksgiving Pies
Trend Themes
1. Alternative Thanksgiving Pies - Disruptive innovation opportunity: Create new and unique pie flavors for Thanksgiving to cater to people's preferences beyond the traditional options.
2. Cost Comparison of Homemade Vs Store-bought Pies - Disruptive innovation opportunity: Develop affordable, convenient and high-quality pie crusts and fillings for those who want to save time and money during the holiday season.
3. Convenience and Time-saving Solutions for Holiday Desserts - Disruptive innovation opportunity: Introduce ready-made Thanksgiving dessert options that are delicious, time-efficient, and require minimal effort for busy individuals and families.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Create innovative pie flavors and convenient packaging for the Thanksgiving dessert market.
2. Grocery and Retail - Disruptive innovation opportunity: Develop affordable and high-quality store-bought pie crusts and fillings for customers looking for a convenient option during the holiday season.
3. Meal Kit Delivery Services - Disruptive innovation opportunity: Offer Thanksgiving dessert kits that provide pre-measured ingredients and easy-to-follow recipes, saving time and effort for home cooks.