Tequila Brand Boxing Events

Tequila Cazadores' Bartender Boxing Finals Combine Combat and Mixology

Hosted on Wednesday, September 19th at The Symes in Toronto, the Tequila Cazadores Bartender Boxing Finals brought together fans and participants from both Toronto and Montreal. Consisting of Canadian mixologists who took part in the Tequila Cazadores Bartender Boxing program -- a three month journey that lead them the championship title match -- the event also featured a menu of signature cocktails and delicious tacos.

This unique event was launched in partnership with the Bartender Boxing Organization, centered around encouraging health and wellness among bartenders and involved in "raising funds and awareness for local and national charities."

The event featured five boxing competitions which took place throughout the course of the evening, while guests enjoyed Cazadores cocktails, indulgent snacks and the chance to mingle with brand ambassadors and experts in the mixology field.
Trend Themes
1. Bartender Boxing Programs - Opportunity to establish specialized fitness programs for service industry professionals.
2. Branded Sporting Events - Brands in the food and beverage market have the opportunity to create disruptive experiences that bring together sports and fine beverages.
3. Charitable Events with Industry Professionals - Opportunity to create charitable events in partnership with professionals, positively impacting both the community and the brand perception.
Industry Implications
1. Food and Beverage - Brands and venues in the food and beverage industry can increase brand awareness by organizing branded sporting events and special programs centered around health and wellness for industry professionals.
2. Fitness - Fitness organizations have the opportunity to create specialized fitness programs for service industry professionals while partnering with brands to provide greater exposure to their services.
3. Charity - Charitable organizations can partner with brands and industry professionals to create events that encourage health and wellness while raising funds for important causes.

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