Salomon works in collaboration with Gramicci on a new footwear silhouette that is ready to combat the outdoors and its terrains with the TECHSONIC shoe. The silhouette comes in two colorway palettes for the season including a rubber with dark Sapphire and black or a black, Monument, and Mayfly palette.
The silhouette is a slip-on design for easy access and takes on the shape of a mule. It is made to be water-ready and hard-wearing for any outdoor adventure. The silhouette ensures that it is tactile and has features including the collapsible heel to help it transform between a sandal to a slip-on depending on the purpose. The shoe is now available to shop online at Salomon.
Water-Ready Slip-On Technical Mules
Gramicci and Salomon Join Forces on the TECHSONIC
Trend Themes
1. Water-ready Footwear - Opportunity for companies to create new water-ready footwear designs for outdoor adventures.
2. Collapsible Heel Features - Opportunity for companies to innovate with collapsible heel features on slip-on shoes for increased versatility.
3. Mule Silhouettes - Opportunity for companies to incorporate mule silhouettes into outdoor footwear for a unique design and easy access.
Industry Implications
1. Outdoor Adventure Apparel - Companies in the outdoor adventure apparel industry can leverage water-ready footwear designs for their customers.
2. Athletic Footwear - Companies in the athletic footwear industry can create water-ready designs for their customers looking to take their workouts outdoors.
3. Fashion Footwear - Companies in the fashion footwear industry can incorporate mule silhouettes and collapsible heel features for a trendy yet functional design.