Team-finding service TEAMS.gg continues to broaden its services across esports games and has added Overwatch 2 to its portfolio. TEAMS wants to provide players with personalized matching services based on the users' interests. This includes recreational play or competitive esports play, allowing a variety of gamers to find a playstyle that suits them.
In light of the average age of Overwatch 2's player base, TEAMS has also implemented new party search restrictions as a part of its safeguarding policy for young gamers. As a result, its algorithm is now stricter when pairing players under 16 with peers their age.
"When we first launched for CS:GO, our second game, Valorant, took over a year. [...] We have built a scalable platform in the background, so that we can plug in questions and take out questions when we need to, and add new criteria and attributes, and that’s all paying off with this launch for Overwatch 2," said TEAMS co-founder and CEO James Duffield.
Esports Matching Services
Team Finder TEAMS.gg Adds Overwatch 2 to Its Matchmaking Services
Trend Themes
1. Personalized Esports Team Matching - TEAMS.gg's focus on personalized matching services for esports teams based on player interests reflects a growing trend in the industry towards improving player experience and retention.
2. Algorithmic Party Search Restrictions - By implementing stricter party search restrictions for young gamers, TEAMS.gg sets a trend of safeguarding policies in the esports industry that could open up opportunities for other service providers.
3. Scalable Team-finding Platforms - TEAMS.gg's scalable platform that allows for flexibility in adding and removing attributes and criteria could lead to innovative uses in other industries that require personalized service matching.
Industry Implications
1. Esports - TEAMS.gg's expansion of their personalized team-matching services to include Overwatch 2 reflects a growing esports industry that values player experience.
2. Online Gaming - The implementation of TEAMS.gg's party search restrictions for young gamers demonstrates a trend towards safeguarding policies in the online gaming industry.
3. Service Matching Platforms - TEAMS.gg's scalable platform and personalized matching services could inspire innovation in service matching platforms outside of the esports industry.