India's car giant Tata has officially revealed its new efficient car, Tata Pixel, at the Geneva Motor Show, 2011. The car is specially built for the European cities, and is ideal for small families.
Based on Tata's Nano, Pixel is loaded with advanced technology, making it the world's most efficient four seater.
Some key features of Tata Pixel include human-machine interface concept from Tata Motors allowing the users to control the car's function through smart phone, Zero Turn toroidal traction-drive Infinitely Variable Transmission (IVT) for easy manoeuvring and parking in congested places, scissor doors allowing passengers to enter and exit with ease, low friction design turbocharged engine with triple cylinder and low rolling-resistance tires with stop-start technology for a fuel efficient and emission-free ride.
Efficient Mini Four-Wheelers
Tata Pixel was Displayed at the Geneva Motor Show
Trend Themes
1. Efficient Mini-four Wheelers - The trend towards compact, fuel-efficient vehicles is disrupting the traditional automobile market and opening up opportunities for innovative technologies and materials.
2. Human-machine Interface Concept - The growing demand for intuitive, interconnected vehicle controls is disrupting the automotive industry and prompting new innovations in interface design, software development, and connected technology.
3. Infinitely Variable Transmission - The shift towards more efficient and customizable powertrain systems is disrupting the automobile industry and creating opportunities for new transmission technologies, materials, and design concepts.
Industry Implications
1. Automotive Industry - The development of efficient mini four-wheelers is disrupting the traditional car market and prompting innovation in areas such as alternative fuels, lightweight materials, and advanced powertrain technology.
2. Smartphone Industry - The integration of human-machine interface concepts into cars is disrupting the automotive industry and creating opportunities for smartphone manufacturers to expand into the automotive market.
3. Tire Industry - The shift towards efficient vehicles is disrupting the traditional tire market and creating opportunities for new technologies and materials to improve fuel efficiency and reduce emissions.