As gas prices soar all over the world, fuel-efficient vehicles like the Tata Nano 2015 aren't just cost-efficient but the next step for car buyers. Europeans have been lovers of small cars like the Tata Nano 2015 because "smaller" usually equals more fuel-efficient. The Nano can maintain the 48 mpg rating while maintaining to look sleek and sporty for consumers.
If you thought the Smart Car was small, this mini-car is even more compact. The aesthetically pleasing features like the luxury Lamborghini car set the Nano apart from all other small fuel-efficient cars on the road today. The car is souped up with two side-doors that lift open like a Lamborghini! The daring design is leaving car critics in disbelief that such a car is possible.
CEO Mr. Tata claims that "the engine will be larger and the car will have amenities that Western drivers currently enjoy, like power steering". The car will also have a two-cylinder 38 hp engine, with a three-cylinder engine as a possibility.
Scissor Door Mini Cars
The Tata Nano 2015 Car Drew Eyes at NAIAS 2014
Trend Themes
1. Fuel-efficient Vehicles - Opportunity for developing and marketing more fuel-efficient vehicles to cater to increasing demand due to rising gas prices.
2. Compact Cars - Opportunity to innovate and design more compact cars with aesthetically pleasing features to attract consumers looking for small and efficient vehicles.
3. Disruptive Car Designs - Opportunity to disrupt the car industry by introducing daring and unique car designs, like the scissor door feature of the Tata Nano 2015.
Industry Implications
1. Automotive - The automotive industry can capitalize on the trend of fuel-efficient vehicles and compact cars by developing and manufacturing such vehicles.
2. Manufacturing - Manufacturing industries can explore opportunities in producing components and parts for fuel-efficient vehicles and compact cars with unique designs.
3. Transportation - The transportation industry can benefit from the trend of fuel-efficient vehicles and compact cars by incorporating these vehicles into their fleet for more sustainable transportation options.