With the Android tablet market becoming increasingly crowded, Toys R Us has decided to take a different approach and target children.
It may be difficult for some to imagine a kid-friendly tablet, but you can start by taking Android’s 4.0 Ice Cream Sandwich operating system and stripping it to the bare bones so it becomes easier to navigate and operate. Next, preload the tablet with 50 assorted apps that are designed to engage, educate and entertain children. And finally, include a custom app store that offers thousands of additional programs that have been pre-screened to make sure they’re content and age appropriate.
For parents of tech-savvy toddlers, it’s a clever way to provide a safe Internet surfing environment and also get your kids to stop stealing your tablet to watch SpongeBob SquarePants cartoons.
The Tabeo is set to release in the U.S. on October 21st, 2012 and will be available exclusively at Toys R Us stores.
Toddler-Targeted Tablets
The Tabeo is Designed Specifically for Young Hands and Minds
Trend Themes
1. Kid-friendly Tablets - The trend of creating tablets specifically designed for children presents an opportunity for companies to tap into the growing market of tech-savvy toddlers.
2. Safe Internet Surfing for Kids - The demand for tablets that provide a secure and age-appropriate online experience for children offers an opportunity for companies to develop innovative solutions in this space.
3. Customized App Stores for Children - The rise of custom app stores that offer a wide range of child-friendly apps provides an opportunity for companies to curate and distribute digital content tailored to young users.
Industry Implications
1. Technology - The technology industry can capitalize on the trend of kid-friendly tablets by developing innovative hardware and software solutions for children.
2. Education - The education industry can leverage the demand for safe and educational tablets for children by creating interactive learning content and platforms.
3. Retail - The retail industry, particularly toy stores, can benefit from the sale of kid-friendly tablets by stocking and promoting these devices in their stores.