Earlier this year, fashion label HOMME BOY introduced the first of its T9 collection, and now it continues to add to the existing goods. The T9 capsule centers around table tennis as the design influence and the notable items include the statement socks, the functional pants, and the 3D-shaped ball cases.
To kick off the new designs, the capsule features a selection of polyester shirts that have hand-printed details and are packed with functions including sweat-absorbing and quick-drying technicalities. This is followed by the Sub. 7 – "LTTT9" short sleeve shirt that is designed alongside Poche Studio/L.T.T.T. -- this is marked with a text graphic that reads "People Always Love It Only." It is then accompanied by some patching tops and pants.
Sports-Themed Expansive Collections
HOMME BOY Adds More Silhouettes to its T9 Collection
Trend Themes
1. Sports-themed Collections - Opportunity for fashion brands to design collections inspired by various sports to attract sports enthusiasts.
2. Functional Fashion - There's room for designers to innovate and create functional apparel with technical capabilities that cater to specific sport activities.
3. Collaborations with Design Studios - Working with design studios can help fashion brands create unique and innovative designs that cater to a specific niche audience or community.
Industry Implications
1. Fashion - Fashion brands can use sports-themed collections as a way to innovate and introduce new products to attract more customers.
2. Sporting Goods - Collaborating or licensing with fashion brands to design apparel and accessories can be a great way for sporting goods companies to create a new product line that caters to fashion-forward active consumers.
3. Design Studios - Design studios can partner with fashion brands to create sports-influenced apparel and accessories that cater to a specific niche market, opening up new opportunities for collaboration and co-creation.