During a visit to Iwasaka inside the Aeon Mall Okayama, foodies will only find it fitting to seek out Soft Susheam—a sushi ice cream dessert.
The hybrid dish is a mix between a soft serve ice cream and sushi, prepared with a scoop of vinegar rice, tuna, corn and a few crab sticks. To mimic the creamy look of ice cream, the entire dessert is served on a cone and topped with a generous drizzle of mayonnaise.
Now that the rise in foodie culture is inspiring the average person to be more adventurous with what they choose to eat, unconventional hybrids are popping up to fuse two items that are already crowd-pleasers on their own. Since the Cronut, even more bizarre varieties are emerging all over the world, including this sushi ice cream.
Sushi-Inspired Ice Cream
Japan's Iwasaka Serves Soft Sushi Ice Cream in a Cone
Trend Themes
1. Hybrid Desserts - The rise of unconventional food hybrids inspires opportunities to blend two popular food items into one.
2. Unusual Flavor Combinations - Innovative food combinations are becoming more popular, and businesses can explore unique flavors to differentiate their products.
3. Exotic Soft Serve - Soft serve is not limited to traditional flavors, and there is an opportunity to create unique and exciting soft serve ice cream offerings with exotic ingredients.
Industry Implications
1. Food and Beverage - Food businesses can diversify their product offerings with unique hybrids and flavor combinations.
2. Hospitality - Hotels and restaurants can leverage the trend of unusual food hybrids to create signature dishes and attract customers looking for unique dining experiences.
3. Ice Cream and Frozen Treats - Ice cream and frozen dessert shops can offer unique and exotic flavors of soft serve to attract adventurous customers.