Nature of Things, a skincare brand that focuses on ingredients that "are equal parts curative and preventive," recently expanded its product line with the introduction of the all-natural Superlative Body Balm. The buttery cream is ultra-hydrating and designed to help ease discomfort and soreness.
The Superlative Body Balm boasts a potent mix of organic ingredients including Tumeric, Boswellia, Arnica, and Ginger -- to name a few. Combined, these ingredients work together to give users a cooling, therapeutic sensation thats "both invigorating and soothing."
This product is perfect for consumers looking to install a sense of calmness and peace while ensuring their skin is silky smooth and hydrated. Consumers can purchase Superlative Body Balm online and in select retailers for $75.
Turmeric-Infused Body Creams
Skincare Brand Nature of Things Launched the Superlative Body Balm
Trend Themes
1. Natural Skincare - Opportunity for disruptive innovation in creating more effective and sustainable natural skincare products.
2. Functional Ingredients - Opportunity to develop innovative products that harness the power of functional ingredients like turmeric, boswellia, arnica, and ginger.
3. Therapeutic Skincare - Opportunity to create skincare products that provide both invigorating and soothing sensations for consumers.
Industry Implications
1. Skincare - The skincare industry can explore incorporating natural and functional ingredients to create innovative and therapeutic products.
2. Beauty - The beauty industry can tap into the trend of natural skincare and offer products that provide both cosmetic and therapeutic benefits.
3. Wellness - The wellness industry can embrace the use of functional ingredients in skincare products to cater to consumers seeking holistic and therapeutic experiences.