In the ancient land of what is now Portugal, pagans worshiped the sun, and the new 'Sunwheel' installation takes that pagan history as inspiration. Located inside the fountain at the center of the city of Porto's main avenue, Sunwheel is a circle containing hundreds of reflective gold squares that move depending on environmental factors.
Stretching 8 meters across, Sunwheel is impossible to miss when driving or walking down Porto's promenade. But beyond simply making a beautiful work of art, the artistic duo Moradavaga wanted to incorporate the communal feel emblematic of their pagan inspiration. As such the reflective gold tiles not only swing when blow by wind, but the entire circular structure can be spun by passers-by, allowing viewers to manipulate their sun icon and create sparkling effects for one another.
Sparkling Interactive Art Installations
'Sunwheel' is an Outdoor Exhibit Along Porto's Main Avenue
Trend Themes
1. Interactive Art Installations - The incorporation of interactivity in art installations creates a more engaging and immersive experience for viewers.
2. Reflective Materials - The use of reflective materials in art installations adds an element of dynamism and visual appeal.
3. Communal Engagement - Art installations that encourage communal engagement and interaction foster a sense of connection and shared experience.
Industry Implications
1. Art and Design - The art and design industry can explore the potential of incorporating interactivity and reflective materials in their installations to enhance viewer experiences.
2. Tourism and Hospitality - Incorporating interactive art installations in tourist destinations can attract more visitors and enhance their overall experience.
3. Event and Entertainment - The event and entertainment industry can leverage communal engagement in art installations to create memorable and interactive experiences for attendees.