Bold flavors like passionfruit-lime, mango-lychee and peach-elderflower are just few of the varieties of SUN iCE available, each taking the form of spiked fruit punch for adults that's ready to sip from the pouch.
Fueled by real fruit flavors, these spiked refreshments are suitable for vegetarians, vegans and gluten-free adult consumers alike, and they combine the quality of fresh-crafted cocktails with the fun and nostalgia of squeezable beverage packaging.
For different drinking occasions, the brand offers pouches in a variety of sizes. While SUN iCE Shots boast 88.7ml of alcoholic punch, 110 calories and 14% ABV, the larger 296ml pouch size shares a more sessionable 5% ABV with flavors that are just as vibrant, fruity and refreshing.
Squeezable Spiked Punches
SUN iCE Shares Fruit Punch for Adults in Ready-To-Drink Pouches
Trend Themes
1. Adult-focused Squeezable Beverages - The introduction of adult-oriented, squeezable alcoholic drinks blends fun packaging with the sophistication of crafted cocktails.
2. Flavor-infused Alcoholic Drinks - Unique flavor combinations such as passionfruit-lime and mango-lychee reinvent traditional fruit punches, providing a fresh take on alcoholic beverages.
3. Inclusive Alcoholic Options - Creating spiked drinks that cater to vegetarians, vegans, and those avoiding gluten meets the rising demand for inclusive beverage options.
Industry Implications
1. Alcoholic Beverages - Experimentation with bold, exotic flavors in ready-to-drink alcoholic punches presents new opportunities for market differentiation.
2. Packaging - Innovative pouch designs for alcoholic drinks merge convenience with nostalgia, appealing to modern consumers seeking both fun and practicality.
3. Health-conscious Drinks - The trend of offering alcoholic beverages suitable for specific dietary needs highlights the growing importance of health-conscious product development.