Affordable beauty brand NYX recently came out with a range of new lip glosses, which make up its 'Strictly Vinyl' collection.
The shades offered are dubbed: Sugar Mama, Bombshell, Baby Doll, Bad Girl, Night Walker, Rebel, Bad Seed, and Femme Fatale. These shades range from a nude hue of light brown, to an onyx black. In between, there's stunning purple, bright red, deep navy, and even a bold emerald green. All of the shades are incredibly pigmented, with little product needed to completely cover the lips with an opaque finish. As they're glosses, the Strictly Vinyl shades all have a super shiny finish to them that lasts all day.
The eight different shades are currently available from NYX's site.
Hyper-Pigmented Lip Glosses
NYX's 'Strictly Vinyl Lip Gloss' Comes in Eight Bold Shades
Trend Themes
1. Hyper-pigmented Lip Glosses - Opportunity for beauty brands to create highly pigmented and long-lasting lip glosses in bold shades.
Industry Implications
1. Affordable Beauty - Potential for affordable beauty brands to tap into the market for hyper-pigmented lip glosses.