AUTHOS architecture firm collaborated with designer Stella Spezilli to create an immersive spatial experience at the Zurich Design Biennale 2021. This interactive installation invites visitors to wander through an ephemeral-like pavilion that highlights the fragility of the planet Earth.
The designers have used mist and augmented reality to form their immersive exhibit. The pavilion is located in an old botanical garden in Zurich. Each visitor's experience will differ since the weather and the time of day greatly inform the experience. During the daytime, soft clouds cover the pavilion. While at night, the space is transformed into an immersive digital experience.
The artists hope to remind humans of the impossibility of controlling the earth's climate and fragile equilibrium through this sensorial exhibit.
Mystical Immersive Art Installations
Stella Spezilli Reminds Humans of the Earth's Fragility
Trend Themes
1. Immersive Art Installations - An opportunity for architecture and design firms to collaborate to create sensorial experiences that connect visitors to important social and environmental issues.
2. Augmented Reality - A trend in immersive installations that allows for limitless creative possibilities and can enhance the visitor experience.
3. Interactive Exhibitions - A growing trend in the art world that provides visitors with the opportunity to actively engage with art and the issues it presents.
Industry Implications
1. Architecture and Design - A sector that could create innovative immersive installations that not only provide a visually stunning experience but also promote social and environmental awareness.
2. Art - An industry that can use technology and innovation to create exhibits that emotionally connect visitors to important issues and provide a unique and memorable experience.
3. Tourism and Hospitality - An opportunity for hotels, museums, and other tourism sites to offer guests unique and immersive experiences that showcase important social and environmental issues and provide a memorable stay.