adidas unveils the latest iteration of the YEEZY BOOST 700 V2 sneaker model with the brand new Static colorway that is set to launch next year in the Spring season. The sneakers were initially released back in December 2018, with the upcoming launch planned for next Spring.
The light grey shoes give a clean design aesthetic and it has a tight mesh material at the base foundation. It is then accented with matching tonal suede and leather materials at the overlaying details. There are additional accents that continue on the gray uppers including the reflective 3M application that runs across the midfoot sections. The shoes sit on top of a full-length BOOST sculpted white midsole foundation before it is rounded out by black rubber outsoles.
Light Grey Mesh Sneakers
The adidas YEEZY BOOST 700 V2 Sneaker Gets a Static Colorway
Trend Themes
1. YEEZY BOOST 700 V2 Sneakers - Continued updates and iterations to the YEEZY BOOST 700V2 sneaker line offer opportunities for new design aesthetics and materials.
2. Reflective Accents - Reflective 3M materials applied to the sneakers offer disruptive innovation in both safety and style.
3. Mesh and Suede Combinations - The use of mesh and suede materials in combination provide an opportunity for new design aesthetics and improved breathability.
Industry Implications
1. Footwear - Opportunities abound for footwear manufacturers to create new design aesthetics using mesh, suede and reflective materials.
2. Sportswear - The use of lightweight and breathable materials like mesh and suede combined with reflective 3M material highlights opportunities for sportswear manufacturers to meet the needs of the athletic community.
3. Fashion Retail - Sneaker collaborations and special releases like the YEEZY BOOST 700V2 in the new Static colorway create opportunities for fashion retailers to offer exclusive and sought-after products to consumers.