Angsty Adolescence-Themed Streetwear

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Acne Studios Unveils its Spring/Summer 2022 'Face' Collection

Stockholm-based fashion label Acne Studios has unveiled its Spring/Summer 2022 'Face' Collection, an eclectic capsule inspired by adolescence. The collection was launched with an accompanying Harley Weir-shot campaign, which consists of various photographs of teenagers between the ages of 16 and 19 who were told to style themselves using the new 'Face' clothing.

In addition, graphics found throughout the collection reference youth culture, including high school class motifs and animations by Edvard Munch. As for the garments themselves, the capsule boasts a wide range of avant-garde-leaning looks, including oversized coach jackets, workwear items, puffy nylon coats, vibrant shirting, experimental knitwear, and more.

In terms of color, the collection's items are delivered in a range of hues, including cream, black, dark brown, purple, sky blue, yellow, and red.
Trend Themes
1. Adolescence-themed Streetwear - The trend of using adolescence-themed streetwear in fashion is on the rise and is disruptive as it taps into the nostalgia of millennials and Gen Z.
2. Eclectic Capsule Collections - The trend of launching eclectic capsule collections is growing, and that presents an opportunity for small fashion brands to experiment with new designs and concepts.
3. Experimental Knitwear - The trend of using experimental knitwear in fashion presents an opportunity for eco-friendly and natural fiber yarns to disrupt the industry by providing sustainable alternatives.
Industry Implications
1. Streetwear Fashion - The streetwear fashion industry can leverage adolescence-themed clothing to attract millennials and Gen Z as their target market.
2. Photography - The photography industry can offer its services to fashion brands looking to launch a collection and provide creative ideas for capturing the essence of the collection.
3. Textile and Yarn Manufacturing - The textile and yarn manufacturing industry can collaborate with fashion brands to develop and supply eco-friendly and natural fiber yarns for experimentation in fashion, especially for knitwear.

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