Tattoos are almost synonymous with fashion these days considering that everyone and their mother are getting one, yet Spencer Kovats shows that many who do indulge in permanent body art are doing it more for themselves than society. Spencer Kovats shows this by capturing hidden tattoos.
Part of The Tattoo Project that resulted in a published book, 'The Tattoo Project: Body, Art, Image,' Spencer Kovats is one of the 11 fine art photographers who partook in documenting these individuals. They sequesterd themselves in a premier photo studio in Vancouver, Canada, from which he hails, to shoot people clothed and unclothed.
The book itself is full of different photographic styles. Spencer Kovats focused on stark candid imagery in the vein of Terry Richardson. It gives the models an even more approachable appeal.
Hidden Tattoo Photography
Spencer Kovats Captures Covered Up Body Art
Trend Themes
1. Personal Expression - Hidden tattoos reveal a trend of individuals expressing their personal identities through body art.
2. Alternative Fashion - Hidden tattoos highlight the growing popularity of tattoos as a fashion statement.
3. Body Positivity - Hidden tattoos showcase body positivity as individuals embrace and celebrate their bodies through body art.
Industry Implications
1. Photography - The hidden tattoo trend presents new opportunities for photographers to capture unique and intimate moments, showcasing the beauty and individuality of body art.
2. Fashion - The hidden tattoo trend opens up innovative possibilities for fashion designers to incorporate tattoos as a complement to clothing and accessories.
3. Publishing - The hidden tattoo trend creates opportunities in the publishing industry, with books like 'The Tattoo Project: Body, Art, Image' capturing and showcasing the diverse world of hidden tattoos.