The Sound On Intuition project is made for those who have always wanted to play an instrument but have either believed themselves to be tone deaf, lacking rhythm or whatever other musically-challenged excuse is out there. Sound On Intuition is made up of a five intuitive instruments that turn the most basic human movements into music.
Designed by Pieter-Jan Pieters for his graduate project at the Design Academy Eindhoven last year, the Sound On Intuition project essentially shows that people make music on a daily basis. For instance, 'Kick' is a sensor meant to be taped to a shot to translate foot tapping into beats of a digital drum while 'Wob' interprets hand-waving into squeaks and squeals. 'Heart' is the most intuitive of them all, turning heartbeats into drumbeats.
Heartbeat Drum Machines
Sound On Intuition by Pieter-Jan Pieters Features Intuitive Instruments
Trend Themes
1. Intuitive Instruments - The creation of intuitive instruments such as those introduced in the Sound On Intuition project presents an opportunity for businesses to disrupt the traditional music industry and attract new audiences.
2. Body-music Integration - The integration of body movements and rhythms into music-making suggests a trend towards more immersive and interactive musical experiences that could be capitalized on by businesses.
3. Non-musicians Making Music - The rise of devices and instruments that allow non-musicians to create music highlights an opportunity for businesses to tap into this growing market and offer new, innovative products and services.
Industry Implications
1. Music Technology - The development of innovative music technologies such as those used in Sound On Intuition presents an opportunity for businesses in the music technology industry to create new, user-friendly products.
2. Wellness - The incorporation of heartbeats into music-making underscores the potential for businesses in the wellness industry to create products and services that leverage the therapeutic benefits of music.
3. Education - The introduction of intuitive instruments could be leveraged by businesses in the education industry to create engaging and accessible musical programs for students of all skill levels.