Somedays Lovin Autumn 2011 collection channels high school days skipping class and hanging out at the arcade playing Pac-Man. The models in this collection emulate the laid-back feel that a lot of high school kids flaunt.
The clothing from the Somedays Lovin Autumn 2011 collection is beautiful. A lot of the clothing is relaxed and comfy looking, but at the same time, when paired with the right accessories and worn the proper way, the items can look very girly and fun.
When I look at this collection it makes me want to go run and jump in the leaves, breathe in that fresh autumn air and go hang out with my friends till late into the night.
Youthful Varsity Lookbooks
Somedays Lovin Autumn 2011 Collection Brings You Back in Time
Trend Themes
1. Relaxed and Comfy Fashion - Opportunity for disruptive innovation in creating stylish clothing that is also comfortable and relaxed.
2. Girly and Fun Accessories - Opportunity for disruptive innovation in designing accessories that can transform a casual outfit into a girly and fun look.
3. Youthful Nostalgia - Opportunity for disruptive innovation in creating fashion collections that evoke feelings of nostalgia and tap into high school experiences.
Industry Implications
1. Fashion - Opportunity for disruptive innovation in the fashion industry by merging comfort and style in clothing collections.
2. Accessories - Opportunity for disruptive innovation in the accessories industry by developing trendy and playful accessories that enhance any outfit.
3. Entertainment - Opportunity for disruptive innovation in the entertainment industry by creating experiences or products that bring back nostalgic feelings of high school days.