Users of Dailyhunt, an Indian smartphone app that is popular for its news, video and content aggregation features, are set to be the beneficiaries of a new social media curation service that will enable them to quickly and easily witness content of their interest drawn from Twitter, specifically Twitter Moments.
The new feature will revolve around a dedicated page called 'Twitter Moments India' that will showcase Twitter Moments data that is pertinent to Indian users. The Dailyhunt app itself offers functionality in over a dozen languages, allowing the Twitter Moments content to be distributed far and wide.
What's great about this collaboration is that it benefits all three parties, with Dailyhunt enriching its offerings with Twitter Moments content, Twitter managing to tap into a new and large user base in the Indian market, and Indian app users getting diversified content.
Collaborative Social Media Curations
This Indian App Offers Twitter Content Relevant to Users
Trend Themes
1. Social Media Curation - Collaborative efforts between apps and social media platforms lead to enriched content offerings for users.
2. Localization of Content - Catering to regional interests increases engagement and expands user bases.
3. Multilingual Functionality - Incorporating multiple languages in app features allows for wider, global reach.
Industry Implications
1. Social Media - Opportunities for social media platforms to collaborate with other apps to increase user engagement.
2. Content Aggregation - Cooperation with social media platforms can provide diversified and localized content to users.
3. Mobile Apps - Incorporating multilingual features and collaborating with external platforms can expand user bases and improve user experience.