Just looking at this soap packaging concept design makes me want to take the day off and soak in a candle-lit bubble bath with a glass of red wine and some tunes for company.
The work of Vancouver-based student designer Rosie Gopaul, the Hushh Stewards Soapery soap packaging concept is so beautifully put together in a way that is not the norm in visual identity and packaging design. The young designer cleverly created the project using two completely different feels, a sophisticated wine bottle design and funky beautifully detailed owl designs.
Each box is illustrated after iconic owls who are historically paired with their deity -- the design features "five mythical goddesses who claim their own sacred steward to conceal private love lives, fortunes, and tragedies. A bar of soap is offered as a cleansing solution to freshen up of any burden," says the designer about her project.
Mythical Owl Branding
The Hushh Stewards Soapery Soap Packaging Concept is Funky and Chic
Trend Themes
1. Elegant Packaging Design - Disruptive innovation opportunity: Explore unconventional packaging designs that combine sophistication with unique and eye-catching elements.
2. Nature-inspired Illustrations - Disruptive innovation opportunity: Incorporate intricate and detailed illustrations of natural elements, such as owls, into branding and packaging designs.
3. Storytelling Packaging - Disruptive innovation opportunity: Create packaging that tells a story or conveys a deeper meaning to engage consumers on an emotional level.
Industry Implications
1. Beauty and Skincare - Disruptive innovation opportunity: Develop innovative packaging concepts that enhance the overall product experience and differentiate brands in the beauty and skincare industry.
2. Wine and Spirits - Disruptive innovation opportunity: Experiment with unconventional bottle designs that appeal to a younger demographic and create a unique brand identity for wine and spirits companies.
3. Home Decor and Furnishings - Disruptive innovation opportunity: Integrate nature-inspired illustrations and storytelling elements into home decor packaging to create a more personal and meaningful connection with consumers.