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Snapchat Debuts New Parental Controls for Parents Monitoring Their Kids

Snapchat has confirmed that Family Center will receive significant upgrades, including new parental controls for content accessibility. Snapchat's Family Center is a dedicated hub for parents looking to monitor their children's accounts. The latest Family Center feature, 'Content Limits,' lets parents restrict the kinds of information that their kids may view on Snapchat. Parents may now filter out Stories from publishers and authors they believe are unsuitable for their children using the newly introduced controls.

As Snap's controls are intended to stop "unvetted content from becoming viral," it is more difficult for some of the content discovered on TikTok or other social media platforms to be shared widely on Snapchat.

Snap has also unveiled plans to expand the Family Center's additional features. Some of these new features will be based on My AI, and are designed to provide parents with better insight and control over how their children use My AI, Snap's experimental chatbot.
Trend Themes
1. Enhanced Parental Controls - Improvements in parental controls for social media platforms, particularly in filtering unsuitable content, represent a trend toward greater safety for children online.
2. AI Parental Monitoring Tools - The use of AI to enhance parental monitoring and control on social media platforms is a trend that offers potential for more comprehensive and intelligent tracking capabilities.
3. Healthy Digital Habits for Kids - The trend towards promoting healthy digital habits for kids through parental control features on social media platforms incentivizes both the technology industry and parents to work towards creating a safer digital experience for children.
Industry Implications
1. Social Media Platforms - Snapchat's new parental control features represent an opportunity for social media platforms to set the standard for safer and more responsible social networking for children.
2. Parental Control Apps - As the need for enhanced parental monitoring and control tools continue to grow, there is an opportunity for parental control apps and services to integrate with social media platforms and extend their functionality.
3. AI Development Companies - The development of AI-driven tools and technologies for parental monitoring presents a disruptive innovation opportunity for AI development companies to tap into a growing market for secure, intelligent social media management tools.

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