Zero Carbon City

Smith & Gill Design For Masdar City

The centerpiece of the world's first zero-carbon city, Masdar City, has been designed by a Chicago area firm, Adrian Smith & Gordon Gill.

Its 1.4 million square feet will generate more energy than it consumes. It will cost $300,000,000 and will use the world's largest integrated solar power station. It will also generate the power it needs to be built. Simply amazing.

Implications - The Zero Carbon City is perfectly positioned with the green movement. Eco-conscious citizens are increasingly making choices that are beneficial for the environment. Businesses that are seeking to capitalize on the movement should find ways of offering eco-friendly alternatives to established products or services; e.g. a sharing service.
Trend Themes
1. Zero-carbon Cities - Cities designed to have zero or negative carbon emissions can be a transformative solution for climate change mitigation.
2. Integrated Solar Power Stations - Leveraging the world's largest integrated solar power station can help increase the sustainability of a city or infrastructure project.
3. Eco-conscious Consumption - Consumers are increasingly making choices that are beneficial for the environment, and businesses should offer eco-friendly alternatives to established products or services.
Industry Implications
1. Architecture & Urban Planning - Architects and urban planners can leverage zero-carbon design principles to create sustainable buildings and cities.
2. Renewable Energy - Companies in the renewable energy sector can develop innovative solutions for powering zero-carbon cities and infrastructure projects.
3. Sharing Economy - Sharing economy companies can offer eco-friendly alternatives to established products or services, such as car-sharing or bike-sharing programs.

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