A concept store in Croatia's design district is embracing the idea of 'slow shopping' through offering consumers a unique in-store experience that invites them to sit back, and stay a while.
The store was designed by the architectural firm BIRO and takes a colorful approach to interior design, with segmented rooms, each featuring a unique a vibrant color scheme. The store's layout encourages shoppers to take their time, through offering lookbooks for one to browse through, a changing room for trying on clothes, a small bar that offers drinks and an in-house stylist that's available for a consultation.
The concept space is filled with comfortable, strategically placed seating which invites guests to relax and embrace the idea of slow consumerism. Photo Credits: designboom, facebook
Intentionally Relaxing Retail Spaces
This Concept Store is Embracing the Idea of 'Slow Shopping'
Trend Themes
1. Slow Shopping - The concept of 'slow shopping' is gaining traction as retailers embrace the idea of offering consumers a relaxed and immersive in-store experience.
2. Colorful Interior Design - Retailers are experimenting with vibrant color schemes and segmented rooms to create visually engaging and distinctive store layouts.
3. Slow Consumerism - Consumers are increasingly valuing a slower, more mindful approach to shopping, leading to the rise of spaces that encourage relaxation and reflection during the shopping process.
Industry Implications
1. Retail - The retail industry has the opportunity to create intentional and relaxing spaces that cater to the growing demand for immersive and leisurely shopping experiences.
2. Hospitality - The hospitality industry can explore collaborations with retail spaces to offer additional services such as in-house bars or lounges that promote relaxation and comfort.
3. Interior Design - Interior design professionals can leverage the growing trend of slow shopping to create unique and visually stimulating store layouts that enhance the overall shopping experience.