UCS's Spring/Summer 2010 collection features these brightly colored slip-on deck shoes. Available in metallic silver and bright yellow, UCS got rid of the deck shoe staples like laces and elastic. The brilliance of this footwear is in its sheer simplicity.
The metallic silver slip-on deck shoes might be a little bright, but the yellow is perfect in the summer heat. Check them out in the gallery above!
Implications - Now that the economic downturn has come and gone, consumers are feeling positive about their long-term financial well-being. To express this sentiment socially, they are looking to make bold aesthetic choices. Companies can easily add bold colors to existing products to capture this market.
Metallic Deck Shoes
UCS's Spring/Summer 2010 Slip-Ons are a Pop of Color
Trend Themes
1. Bold Aesthetic Choices - Companies can easily add bold colors to existing products to capture the market of consumers looking to make bold aesthetic choices.
2. Simplicity in Design - Consumers are embracing simplicity in design, which presents an opportunity for companies to create streamlined and minimalist products.
3. Popularity of Slip-on Shoes - Slip-on shoes are gaining popularity among consumers, creating an opportunity for companies to innovate and offer new styles and functionality.
Industry Implications
1. Fashion - The fashion industry can leverage the trend of bold aesthetic choices by incorporating bright colors into their designs and collections.
2. Footwear - The footwear industry can seize the opportunity presented by the popularity of slip-on shoes by developing new and innovative slip-on designs.
3. Consumer Goods - The consumer goods industry can tap into the trend of simplicity in design by offering streamlined and minimalist products across various categories.