The Sisley Fall/Winter 2014/2015 campaign takes viewers into a gritty farmhouse. Models Gigi Hadid and Simon Nessman are both present in the advertisements which showcase the collection amid scraped wooden walls and grassy floors.
Notwithstanding the barnyard setting, there is a pastoral motif that abounds this Sisley line. Come autumn, the brand will be displaying western cowboy-style hats, ankle socks paired with Mary Jane heels and short dresses featuring paisley prints.
Considering the countryside motifs that abound these pieces, it follows that Sisley chose to put together this production amid an agricultural backdrop. At the same time, if mixed with varying urbanite pieces, this assortment of apparel can also be incorporated into city chic ensembles during the Fall/Winter 2014/2015 season.
Subdued Farmhouse Fashion Campaigns
The Sisley Fall/Winter 2014/2015 Ads Feature Nonchalant Images
Trend Themes
1. Rustic Fashion - Opportunity for fashion brands to incorporate countryside elements into urban styles.
2. Mixed Media Advertising - Opportunity for marketing campaigns to use nontraditional settings to promote products.
3. Western-inspired Accessories - Opportunity for accessory brands to add western elements to their products.
Industry Implications
1. Fashion - Opportunities for fashion brands to incorporate more countryside elements into their designs.
2. Marketing - Opportunities for marketing campaigns to use non-traditional settings and backdrops to promote products.
3. Accessories - Opportunities for accessory brands to add western elements to their designs.