While many women embrace standard solid colored bikinis when it comes to heading to the beach, the Shopbop Summer Swimwear Edit photoshoot encourages them to have a little more fun this year. Embracing an urban spirit, there is an edginess to the looks that younger women will fully appreciate. Although a few of the outfits may cover up more than some would like, the mismatched feel to them is hard to resist.
Starring model Bregje Heinen, the Shopbop Summer Swimwear Edit photoshoot showcases pieces from the likes of Lisa Marie Fernandez, Milly and Vitamin A. From leopard print bikinis to mesh one-pieces and scuba-inspired zip tops, the outfits have an eclectic feel that are super versatile so that no two are at all alike.
Urban Swimsuit Photoshoots
The Shopbop Summer Swimwear Edit Stars Model Bregje Heinen
Trend Themes
1. Eclectic Swimwear - The Shopbop Summer Swimwear Edit photoshoot showcases an eclectic range of swimwear styles, offering an opportunity for brands to explore unique and unconventional designs.
2. Urban Fashion - The urban-inspired looks in the Shopbop Summer Swimwear Edit photoshoot present a trend for blending streetwear elements into beach fashion, creating opportunities for collaborations between fashion and streetwear brands.
3. Versatile Outfits - The versatile swimwear outfits in the Shopbop Summer Swimwear Edit give consumers the freedom to mix and match different pieces, opening doors for customizable swimwear collections and subscription services.
Industry Implications
1. Fashion Retail - Fashion retailers can leverage the trend of eclectic swimwear to curate unique collections that cater to individual styles and preferences.
2. Streetwear - Streetwear brands can explore collaborations with swimwear designers to tap into the urban fashion trend, introducing streetwear elements into beachwear.
3. Subscription Services - Subscription-based swimwear services can take advantage of the versatile swimwear trend, offering customers the opportunity to regularly refresh their swimwear wardrobe with mix-and-match options.