'To See the Light' is an effortlessly chic editorial that is lensed for online style publication The Ones 2 Watch -- in addition to its wardrobe of shimmering clothes, the image series celebrates makeup that is equally as eye-catching.
Photographer Kodai Ikemitsu captures the editorial starring Bravo Models face Olesia Vasilieva. Styling for the photoshoot is courtesy of Cheran Kan who collaborates with a beauty team consisting of hair stylist Katsuyoshi Kojima and makeup artist Chifumi.
While Kojima opts for natural and messy locks -- model Olesia's natural red hair complements a wardrobe of neutral and muted pieces -- makeup artist Chifumi makes a bold impact with glitter eye makeup that is layered and electric blue lipstick hues.
Glittering Makeup Portraits
'To See the Light' Boasts Shimmering Clothes and Cosmetics
Trend Themes
1. Shimmering Makeup - Disruptive innovation opportunities for this trend include the development of long-lasting and eco-friendly glitter makeup products.
2. Effortlessly Chic Editorial - This trend opens the door for disruptive innovation in the fashion photography industry, such as creating interactive and personalized digital editorials.
3. Bold Impact Makeup - Opportunities for disruptive innovation in this trend include the creation of unique and customizable glitter makeup applicators.
Industry Implications
1. Fashion Photography - This industry can capitalize on the trend by integrating augmented reality technology and creating immersive experiences for online publications.
2. Cosmetics - Disruptive innovation opportunities in this industry include developing innovative packaging solutions for glitter makeup products that are more sustainable and environmentally friendly.
3. Fashion - This industry can explore the trend by collaborating with makeup artists to create unique and complementary makeup collections for their fashion lines.