There has been a growing trend recently of automotive manufacturers making their own bicycles and I for one love it. Continuing that trend is auto racing legend Carroll Shelby who has teamed up with racing bike manufacturer Felt Bicycles to create the Shelby Cruiser, a bicycle with the spirit of a Shelby. The Shelby Cruiser is a two-wheel incarnation of classic Shelby muscle cars such as the GT350.
The Shelby Cruise has a blue and white paint job modeled after the color scheme that adorned the bodies of many of Shelby's classics. "The bike rolls on 36 spoke wheels wrapped with 'blue dot' tires to resemble automotive racing tires, and a proprietary linkage-designed springer fork affords fast and precise handling." The bike is set to hit Felt Bicycle stores later this month and will sell for a cool $999.
Muscle Car Two-Wheelers
The Shelby Cruiser Has the Body of a Bike and the Spirit of a Shelby
Trend Themes
1. Automotive Bicycle Trend - The trend of automotive manufacturers making their own bicycles provides opportunities for disruptive innovation in the creation of hybrid vehicles that are both automobile and bicycle.
2. Vintage Muscle Bike Trend - The trend of creating vintage muscle-inspired bikes provides opportunities for disruptive innovation in the creation of hybrid vintage muscle-car and bike designs.
3. Customized Bicycle Trend - The trend of creating customized bicycles inspired by iconic cars provides opportunities for disruptive innovation in the creation of personalized and unique bicycles for customers.
Industry Implications
1. Automotive Industry - Automotive manufacturers can tap into the trend of creating their own bicycles to expand their brand and product line through the creation of hybrid vehicles that combine automobile and bicycle characteristics.
2. Bicycle Industry - Bicycle manufacturers can leverage the trend of creating vintage muscle-inspired bikes to attract a new market through the creation of unique and appealing designs that blend the worlds of muscle cars and bicycles.
3. Customization Industry - Customization companies can capitalize on the trend of creating customized bicycles inspired by iconic cars to offer personalized and unique products for customers looking for a blend of automotive and bicycle design elements.