People posting face mask selfies is not uncommon on social media platforms like Snapchat, and now taking even further inspiration from Snapchat-like filters, a cult nail brand released this range of sheet mask products. From Nails inc, Face inc is an expansion that includes unicorn, flower crown and bunny-printed sheet masks among others, all designed to "transform skin to fab in just 15 minutes."
This is perfect if you are the kind of person for whom sheet masks are an integral part of getting ready for a night out -- and documenting the process. The sheet mask products target a wide variety of skin issues, including oil balancing, hangover repair and brightening. Face inc also includes multi-use sheet masks.
Selfie-Friendly Sheet Masks
These Sheet Mask Products Take Inspiration From Social Media Filters
Trend Themes
1. Social Media-inspired Sheet Masks - Brands can capitalize on the trend of social media-inspired products by creating their own sheet masks with filters and popular designs.
2. Multi-functional Face Masks - Beauty brands can create multi-functional face masks that target multiple skin concerns, providing value and convenience to consumers.
3. Technology-infused Sheet Masks - Integrating technology into sheet masks, such as LED lights or sonic vibrations, could disrupt the market and offer innovative skincare solutions.
Industry Implications
1. Beauty - Beauty companies can develop their own sheet mask lines incorporating technology and social media-inspired designs.
2. Cosmetics Retail - Retailers can attract consumers with a range of sheet mask products that are unique and showcase popular social media designs.
3. Influencer Marketing - Influencers can partner with beauty and cosmetic brands to share their experiences using trendy and innovative mask products on social media.