The Seventh Generation Beam is a customizable all-in-one sustainable oral care kit. Consumers can obtain the set through a subscription-based purchase. Every year in the United States, one billion plastic toothbrushes are thrown away, creating 50 million pounds of annual waste.
Seventh Generation aims to mitigate the amount of oral hygiene-related waste through its plant-based ingredients. The kits include toothpaste tablets, refillable floss, and a toothbrush, all of which are plastic-free and free from harsh chemicals. The concept of eco-friendly oral care products demands that we expand our understanding of what nourishes us without harming the planet. Thus far, biomaterials like tin, wood pulp, plant cellulose, grass, algae, and mushrooms are considered viable materials for the sets.
Plastic-Free Oral Care Sets
The Seventh Generation Beam is a Subscription-Based Oral Care Kit
Trend Themes
1. Sustainable Oral Care - Creating eco-friendly oral care products that reduce the use of plastic and harsh chemicals, and promote sustainability.
2. Subscription-based Purchases - Using a subscription-based service to provide customizable all-in-one oral care kits to reduce waste and simplify shopping experiences.
3. Viable Biomaterials - Exploring the use of alternative materials like tin, wood pulp, plant cellulose, grass, algae, and mushrooms as viable materials for oral care products.
Industry Implications
1. Personal Care - The personal care industry can focus on shifting towards sustainable oral care products to reduce waste while promoting oral hygiene.
2. Subscription Services - Subscription-based services can explore customizable all-in-one sustainable oral care kits, providing customers with a convenient and eco-friendly alternative to traditional shopping methods.
3. Biomaterials - The biomaterials industry can explore the use of alternative materials like tin, wood pulp, plant cellulose, grass, algae, and mushrooms as viable materials for oral care products.