Michigan-based brand Sebago works in collaboration with British label Universal Works on a collection of footwear designed for the Fall/Winter 2020 season. The duo draws inspiration from Native American traditions as it blends artisan workmanship with modern design tactics to offer comfort as well.
Notably, the capsule features the Cayuga Mid Boot, which is constructed from light suede materials with detachable fringes at the bottom of the tongue. Additionally, there is also the option so the Seneca silhouette, which is offered in a darker suede palette. The Campside Koala is a nother piece that comes in three colorway options -- olive green, black, or chocolate. This features a suede strap for security with an additional O-ring buckle.
Traditionally Inspired Footwear
Sebago and Universal Works Join Forces on a Footwear Capusle
Trend Themes
1. Native American-inspired Footwear - Opportunity for companies to blend traditional craftsmanship with modern design tactics for unique and sought-after footwear collections.
2. Detachable Fringe Details - Innovative use of detachable fringe details on footwear offers versatility and customizability for customers.
3. Suede Palettes - Increased use of darker suede palettes in footwear collections offers a sophisticated and timeless aesthetic for consumers.
Industry Implications
1. Footwear - Opportunity for footwear companies to collaborate with brands from different regions or industries for unique and culturally-inspired capsule collections.
2. Fashion - Fashion designers can incorporate traditional craftsmanship and cultural inspirations into their collections to offer customers unique and authentic experiences.
3. Retail - Retailers can capitalize on the trend of incorporating traditional craftsmanship and cultural inspirations into fashion by stocking and promoting relevant products.