The 'Homesick Candles' are a range of fragrant votives designed to smell like different states throughout the U.S. as a way to provide a familiar smell of a place that is special to the consumer. The candles provide a different smell for as many as 27 of the states in the country, with more hoping to pop up in the near future.
The range arrives on a scent for the different area depending on what the place is well-known for in terms of plants, food and even commodities. For example, the Texas fragrance includes a mix of leather and cotton whereas the New York candle opts for notes of apples and pumpkins. Each candle contains a high grade base of soy wax and an elegant white design.
Topographic-Scented Votives
The 'Homesick Candles' Recreate Reminder Scents of Different Cities
Trend Themes
1. Location-inspired Candles - Creating scented candles that capture the essence of different cities or states.
2. Personalized Fragrance - Offering consumers the opportunity to experience scents associated with meaningful places.
3. Customized Scented Products - Meeting consumer demand for unique scented items that evoke specific locations.
Industry Implications
1. Home Fragrance - Manufacturing companies in the home fragrance industry can explore creating location-inspired candles to cater to consumer nostalgia and create unique olfactory experiences.
2. Tourism - The tourism industry can incorporate location-inspired candles as souvenirs, allowing visitors to take a piece of their favorite destinations home with them.
3. Gifts and Souvenirs - Retailers specializing in gifts and souvenirs can offer location-inspired candles as unique and personalized gifts for travellers or individuals eager to reminisce about a specific place.