In celebration of Earth Month 2022, BN3TH released the Save Our Ocean Boxers designed to "protect the planet and produce quality products (men’s underwear) to prevent overconsumption."
In addition, BN3TH's Infinite and Pro product series use Noble Fabrics' IONIC+TM NO STINK fibers, which prevent bacteria from forming at their source and last for the life of the product (fibers will not wash out, therefore harmful residue will not wash into the ground and ocean). Moreover, all of the brand's packaging is resealable and 100% recyclable.
Through sustainable manufacturing practices, BN3TH significantly reduces CO2 emissions. Additionally, BN3TH treats unavoidable emissions by investing in energy efficiency, forest conservation, and renewable energy projects to prevent future carbon emissions and remove existing carbon dioxide.
Ocean-Supporting Boxers
BN3TH's Save Our Ocean Boxers Aim to Prevent Overconsumption
Trend Themes
1. Sustainable Underwear - Opportunity to create eco-friendly underwear products with sustainable materials and packaging to contribute to the reduction of waste.
2. Anti-bacterial Fibers - Opportunity to develop fabrics with IONIC+TM NO STINK fibers to eliminate bacteria buildup and reduce the need for frequent laundering.
3. Responsible Manufacturing - Opportunity to adopt sustainable manufacturing practices, invest in clean energy projects, and reduce carbon emissions to reduce environmental impact.
Industry Implications
1. Fashion - Fashion companies can explore the use of sustainable materials, anti-bacterial fibers, and responsible manufacturing practices to produce more eco-friendly products.
2. Textile - Textile manufacturers can introduce IONIC+TM NO STINK fibers into their fabrics to create anti-bacterial clothing that requires less washing and contributes to reducing water waste.
3. Packaging - Packaging companies can develop resealable and 100% recyclable packaging to reduce plastic waste and support eco-friendly practices.