Those who don't like the aesthetic of the TV in their living room will likely find the Samsung Lifestyle TV to be a brilliant way to hide it in plain sight. Unveiled at CES 2017, the Samsung Lifestyle TV is designed to look and act like a smart photo or art frame when not in use. When the user wants to watch TV, the unit springs to life to reveal a stunningly crisp picture that disappears once again after the user is done watching.
The Samsung Lifestyle TV looks unlike any television that is on the market with an aesthetic that is more like a framed piece of art than a digital device. The TV has a thick bezel and frame, and is capable of being hung on a wall or leaned on a table.
Framed Artwork TVs
The Samsung Lifestyle TV was Revealed as a Dual-Purpose Device at CES 2017
Trend Themes
1. Framed Artwork Tvs - Disruptive innovation opportunity: Explore the integration of digital art and smart technology to create dual-purpose devices in the home.
2. Smart Home Decor - Disruptive innovation opportunity: Develop smart devices that blend seamlessly with home decor, such as art frames that transform into TVs.
3. Invisible Technology - Disruptive innovation opportunity: Create technologies that can disappear or blend into the background when not in use, maintaining the aesthetic appeal of the space.
Industry Implications
1. Consumer Electronics - Disruptive innovation opportunity: Combine technology and aesthetics to create innovative consumer electronic products.
2. Interior Design - Disruptive innovation opportunity: Merge technology and interior design to create visually pleasing and functional home decor.
3. Digital Art - Disruptive innovation opportunity: Explore the intersection of art and technology to create immersive digital art experiences.