Saint Laurent presents a dynamic look at its newest designs for the Summer 2024 season full of womenswear during Paris Fashion Week. On the second day of PFW, the fashion house creates marbled walls that are detailed with branding accents and the Eiffel Tower is seen in the background.
The guest list included celebrities dressed in the house's best looks including "Hailey Bieber, BLACKPINK's Rosé, Kate Moss, Demi Moore, Tracee Ellis Ross, Emma Mackey, and Austin Butler." In terms of the runway looks, the summer apparel shines a spotlight on materials such as cotton and linen in forms of relaxed silhouettes that are true to the brand language. It features cargo trousers, blouses, scarves, pencil skirts, and much more.
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
Trend Themes
1. Marbled Walls - The use of marbled walls in fashion runway shows presents an opportunity for interior design companies to incorporate this luxurious trend into retail spaces or event venues.
2. Relaxed Silhouettes - The focus on relaxed silhouettes in summer apparel opens up opportunities for fashion brands to create comfortable yet stylish clothing options for consumers.
3. Celebrity-inspired Fashion - The presence of celebrities in runway shows sparks a potential for collaboration opportunities between fashion brands and celebrities to create exclusive lines or capsule collections.
Industry Implications
1. Interior Design - With the trend of marbled walls in runway shows, the interior design industry can explore incorporating this elegant design element into various commercial spaces.
2. Fashion - The emphasis on relaxed silhouettes in summer apparel provides fashion industry players an opportunity to cater to the growing demand for comfortable yet fashionable clothing.
3. Entertainment - The presence of celebrities in fashion runway shows offers potential partnership opportunities for entertainment companies to collaborate with fashion brands and create unique marketing campaigns.