Sage Elsesser and Converse are collaborating on the new 'Fastbreak Pro' silhouette that embodies Elsesser's past and present as a skateboarding icon. The silhouette comes with white leather overlays that are contrasted by dirtied off-white counteracts, dark blue accents on the Converse logos, and references to Elsesser's musical past on the ankles. A flower emblem decorates the rears of the shoes, while the off-white shade returns to finish the toe boxes and medials.
The off-white color decorates the lacing system and heel counters, while the rest of the shoe rests on a CONS traction rubber outsole for additional grip when exploring the outdoors. The Sage Elsesser x Converse 'Fastbreak Pro' launches on September 2 via Converse and select retailers for approximately $110 USD.
Muted Skater-Backed Sneakers
Converse Taps Sage Elsesser for the 'Fastbreak Pro' Silhouette
Trend Themes
1. Skater-inspired Fashion - An opportunity for fashion brands to collaborate with popular skaters to create unique and trendy designs.
2. Muted Colorways - An opportunity for footwear brands to experiment with more subdued color palettes and explore new design possibilities.
3. Athletic-leisure Hybrids - An opportunity for sneaker brands to blend athletic and leisure styles and reach a wider range of consumers, particularly those who prioritize both comfort and fashion in their footwear choices.
Industry Implications
1. Fashion - Fashion brands can benefit from collaborating with skaters to create unique and edgy designs that appeal to younger audiences.
2. Footwear - Footwear brands can capitalize on the muted color trend and experiment with various shades and combinations to create fresh and innovative designs.
3. Sports Retail - Sports retail stores can appeal to a wider range of consumers by offering footwear and apparel options that combine athletic and leisure styles.