Iconic American heritage label Polo Ralph Lauren has teamed up with California-based lifestyle brand Ron Herman to launch the 'Black Collection,' a new capsule that features five blacked-out versions of Ralph Lauren's most classic offerings.
The five signature pieces in the collection include the brand's Oxford button-up shirt, short-sleeved polo and t-shirt, elastic-banded chinos, and baseball cap. Again, all these pieces arrive in a completely "black-on-black" color scheme; however, the Oxford shirt does come with white buttons. In addition, the new polos and shirts come in an extra-breathable cotton mesh material.
For those interested, the 'Black Collection' is set to drop on April 29 and will be available to purchase online via Ron Herman's website as well as at select retailers throughout the United States.
Black-On-Black Heritage Apparel
Polo Ralph Lauren and Ron Herman Launch the 'Black Collection'
Trend Themes
1. Black-on-black Fashion - Opportunity for apparel brands to release all-black collections for a sleek and timeless look.
2. Classic Pieces with a Twist - Brands can experiment with subtle design details to add a new dimension to well-loved items.
3. Collaboration Collections - Collaborations between brands provide an opportunity to reach new audiences and create unique offerings.
Industry Implications
1. Fashion and Apparel - The fashion industry can explore and release new collections with all-black or monochromatic color schemes for a sleek and timeless aesthetic.
2. Retail - Retailers can create exclusive collaborations with brands to offer unique products and reach new audiences.
3. Luxury Goods - Luxury brands can experiment with subtle design details on classic pieces to offer customers an elevated look with a hint of exclusivity.