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Roger Dubuis and Hajime Sorayama Debut a New 'Sexy Robot' Timepiece

Roger Dubuis and Japanese artist Hajime Sorayama have partnered for an exclusive ‘sexy robot’-style watch that elevates the brand’s signature watch model. The new ‘Roger Dubuis Excalibur Sorayama Monobalancier’ is the brand’s third watch in the ‘Urban Culture Tribe’ collection, which has already debuted watches in collaboration with Dr. Woo and graffiti artist Gully.

Dubuis recognized the impact of Sorayama’s 1983 novel ‘Sexy Robots’ and requested that the artist revamp the watchmaker’s star motif using his unique style. The new watch boasts a 42mm grade 5 titanium Monobalancier, a new micro-rotor, and revised lines on the case and movement. The ‘Roger Dubuis Excalibur Sorayama Monobalancier’ will be manufactured only 28 times, making this watch the newest limited edition timepiece on the market.
Trend Themes
1. Exclusive Limited Edition Watches - The trend for partnering with artists to create exclusive limited edition watches that cater to specific demographics.
2. Futuristic Design - The trend towards a combination of futuristic design and high-end watchmaking technology.
3. Ultramodern Material and Style - The trend towards incorporating ultramodern materials and edgy designs into luxury watchmaking.
Industry Implications
1. Luxury Watchmaking - The industry for luxury watchmakers to create exclusive limited edition timepieces with a futuristic design language.
2. Artistic Collaborations - The industry of artistic collaborations, especially with Japanese artists, to create unique timepieces at the luxury level.
3. High-end Fashion and Accessories - The industry of high-end fashion and accessories, including watches, incorporating futuristic elements like AI, VR, and AR into their designs.

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