Laurence Chandler and Joshua Cooper continue their collaboration with artist Aaron Curry to produce the new Rochambeau Men's Fall 2018 collection. The unique component to the menswear series is the handwritten notes and drawings by the artist incorporated on the garments. This element is seen decorating sweaters, t-shirts, jackets and sweatpants. This would be the fashion label's second time working with the artist and have since, developed a stronger connection.
This fall, the Rochambeau collection put a strong focus on Aaron Curry's creative process and the embroidered artwork and notes imprints the pieces. The label's classic streetwear essentials consists of hoodies, velour bomber jackets, a cool canvas shirt, and a soft leather varsity jacket. The Rochambeau Fall pieces also offer puffer jackets, anoraks, and classic trenchcoat silhouettes.
Artist-Incorporated Menswear
Rochambeau's Fall Line Incorporates Aaron Curry's Notes and Sketches
Trend Themes
1. Artist-incorporated Fashion - Exploring partnerships between artists and fashion brands to incorporate unique artistic elements into clothing.
2. Creative Collaboration - Embracing partnerships between fashion labels and artists to bring a fresh perspective and unique designs to collections.
3. Artistic Imprints - Utilizing handwritten notes and drawings by artists to add a personalized touch and artistic flair to garments.
Industry Implications
1. Fashion Design - Incorporating artistic elements into menswear collections to create unique and innovative designs.
2. Art and Design - Expanding collaboration opportunities for artists to showcase their work and creativity in the fashion industry.
3. Apparel Manufacturing - Developing techniques to seamlessly incorporate handcrafted artistic imprints onto garments.