ROARINGWILD has revealed imagery for its Fall/Winter 2022 collection, showcasing a range of versatile pieces inspired by youth culture, unique perspectives, and space-age themes. The new collection uses an assortment of muted and grayscale colors, abstract graphics, unique hemming, and textured fabrics. Multiple items adopt the aesthetics of Yugoslavia’s Spomenik Monuments and are captured in the campaign images next to concrete pillars and other industrial elements.
Collection highlights include the ‘PROTRAIT KNIT VEST,’ ‘ZIPPER EASY PANTS,’ and the ‘PATCHWORK BAGGY CARGO PANTS,’ all of which incorporate aesthetics from sportswear, leisurewear, and high-fashion shows. Consumers can also choose between tailored two-piece sets or cozy jacket-and-jogger duos. Select items from ROARINGWILD’s Fall/Winter collection can be found on the brand’s website.
Monument-Inspired Graphic Apparel
ROARINGWILD Serves Up Space-Age with Its Fall/Winter Collection
Trend Themes
1. Monument-inspired Apparel - Fashion brands can explore the trend of incorporating abstract imagery of historic architecture in their apparel designs.
2. Space-age Themes - Incorporating futuristic designs and materials in fashion can create product differentiation and appeal to a younger audience.
3. Versatile Pieces - Creating fashion pieces with multi-functional uses can increase the perceived value of the product and attract a wider consumer base.
Industry Implications
1. Fashion - Fashion brands can explore incorporating unique architecture and space-age themes to differentiate their designs and appeal to younger audiences.
2. Textile Manufacturing - Developing new materials with futuristic designs and unique textures can provide brands with a competitive edge in the fashion market.
3. Retail - Retailers can adopt the trend of creating versatile pieces to attract a wider range of customers and increase perceived value of their products.