Ilia's Lip Wrap Reviving Balm falls in the lip balm and treatment category. This product, which is packed with highly effective ingredients, provides everyday barrier-building and hydrates the skin quickly and thoroughly.
Beauty brand Ilia powers this formula with Salicornia, which is also known as Sea Succulent. This ingredient strengthens the moisture barrier over time and, of course, provides a hydration boost. Everyone's favorite moisturizing ingredient—Hyaluronic Acid—doubles this effect, contributing to more plump and smoother lips. Finally, Ilia adds Prickly Pear Oil to the roaster which works to revitalize and support the barrier.
Ilia's Lip Wrap Reviving Balm is totally vegan, gluten-free, and cruelty-free. It is also part of the Clean at Sephora roaster, which guarantees that no harmful ingredients were used in the formulation of the product.
Barrier-Building Lip Balms
Ilia's Lip Wrap Reviving Balm is Hydrating and Cruelty-Free
Trend Themes
1. Barrier-building Skincare - There is an opportunity for the skincare industry to focus on barrier-building products that protect and hydrate the skin.
2. Vegan and Clean Beauty - The trend of vegan and clean beauty is here to stay, so there is an opportunity for more brands to develop products that do not harm the environment or animals.
3. Ingredient Innovation - There is an opportunity for brands to develop products using innovative ingredients that provide effective results in skincare and lip care.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can leverage this trend and develop barrier-building products that offer hydration and protection to the skin and lips.
2. Vegan and Cruelty-free Products - The trend of vegan and cruelty-free products is growing, creating an opportunity for the beauty industry to produce more of these options.
3. Natural and Clean Ingredients - There is an opportunity for the natural and clean ingredient industry to partner with beauty companies and provide innovative ingredients that enhance the effectiveness of their products.