Renault's 'DeZir Concept' will debut at the 2010 Paris Motor Show. According to Renault, the car's design conveys notions such as movement, sensuality and emotion through ideal proportions.
The DeZir is an eco-friendly two-seater car with an electric motor powered by a 24KWh lithium-ion battery. The car's ultra-luxurious interior is made from pure white leather, while the console and accessories feature a red lacquered finish to symbolize luxury, comfort and passion.
Implications - The Renault 'DeZir Concept' looks like the type of car you would see in a rap video. I'm not the world's biggest car fan, but it's hard to not be impressed with something so powerful, pretty, and original. Let's hope the 'DeZir Concept' comes to fruition.
Sensual Laquered Supercars
Renault's 'DeZir Concept' Features Emotion-Invoking Style
Trend Themes
1. Eco-friendly Supercars - The Renault 'DeZir Concept' showcases the trend of eco-friendly supercars with its electric motor powered by a lithium-ion battery.
2. Emotion-driven Design - The 'DeZir Concept' highlights the trend of emotion-driven design in automotive industry, with its focus on conveying movement, sensuality, and emotion through ideal proportions.
3. Luxurious Interiors - The 'DeZir Concept' demonstrates the trend of luxurious interiors in cars, with its pure white leather upholstery and red lacquered finish for a symbol of luxury, comfort, and passion.
Industry Implications
1. Automotive - The automotive industry can explore disruptive innovation opportunities in eco-friendly technologies and emotion-driven design.
2. Electric Vehicle - The electric vehicle industry can leverage the trend of eco-friendly supercars and luxurious interiors to attract consumers who value sustainability and luxury.
3. Luxury Goods - The luxury goods industry can find disruptive innovation opportunities by incorporating elements of emotion-driven design and luxurious interiors into their products.