Designing with a purpose has taken on a whole new meaning with projects like Reclaimed Cleveland. Turned into a thriving furniture brand, Reclaimed Cleveland repurposes local materials headed to the landfill. Like many once booming industrial American cities, Cleveland lost a significant chunk of its population during the late 21st century, resulting in countless of abandoned homes. Reclaimed Cleveland takes these materials to create heirloom quality furniture that many covet.
Founded by Cleveland native Deej Lincoln, Reclaimed Cleveland predominantly revolves around the use of wood. From clocks to tables and mirrors, each product is crafted by a team of skilled carpenters. Reclaimed Cleveland specifically creates unique pieces chock full of history. In fact, their origins are made traceable by the company.
Repurposed Heirloom-Quality Furniture
Reclaimed Cleveland by Deej Lincoln Uses Local Materials
Trend Themes
1. Sustainable Furniture Design - The trend towards sustainable furniture design allows for innovative ways to repurpose and reuse local materials, creating new and beautiful furniture pieces.
2. Heritage Branding - Companies that focus on the history, stories, and people behind the materials used in their products can differentiate themselves in the marketplace with unique and meaningful heritage branding.
3. Circular Economy - Repurposing materials that would otherwise go to waste can create a circular economy, reducing waste and creating new revenue streams for businesses.
Industry Implications
1. Furniture Industry - The furniture industry can explore innovative ways to source and repurpose local materials, creating sustainable and meaningful furniture designs.
2. Sustainability Industry - The sustainability industry can partner with furniture companies to promote and support sustainable and circular business practices.
3. Heritage Branding Industry - The heritage branding industry can help companies tell the stories behind the repurposed materials used in their products, creating unique and authentic brand identities.