Everlane's has always been at the forefront of sustainable fashion and now the chain is taking another step in a green direction with its ReCashmere sweater collection. Not only is the new line the latest environmentally-conscious offering from the brand, but its also part of a seasonal fall lineup.
Everlane's new ReCashmere sweater collection consists of five vintage-inspired sweaters that will keep you warm (and stylish) on chilly fall days. The sweaters are made from 60% recycled cashmere and 40% extra-fine merino wool. For the recycled fabric, Everlane worked with a mill in Prato, Italy to collect pre-owned cashmere sweaters. The material is then woven into entirely new styles like cardigans, V-necks, and crewnecks to create sweaters that "have a 50% smaller carbon footprint than traditional cashmere."
Recycled Cashmere Sweater Collections
Everlane's ReCashmere Sweaters are Made from Recycled Fabric
Trend Themes
1. Sustainable Fashion - The trend towards sustainable fashion is driving brands to develop innovative recycling initiatives.
2. Fall Fashion Collections - Fall fashion collections are incorporating sustainable materials like recycled cashmere to appeal to environmentally-conscious consumers.
3. Circular Economy - The use of recycled materials in products, such as Everlane's ReCashmere sweaters, demonstrates a shift towards a circular economy model.
Industry Implications
1. Fashion Retail - Fashion retailers can embrace the trend towards recycled cashmere sweaters to cater to the growing demand for sustainable fashion.
2. Textile Manufacturing - Textile manufacturers could explore partnerships with recycling mills like the one in Prato, Italy, to create new fabrics from pre-owned garments.
3. Eco-friendly Clothing Brands - Eco-friendly clothing brands have the opportunity to expand their offerings by incorporating recycled materials like cashmere into their collections.