Helping in the rebranding design efforts to give the Nathan Willis wedding film business a much-needed revamp, creative studio Meagan Tidwell Design did an absolutely flawless job.
Working on everything, including the brand development, logo design, packaging, printed materials, photo styling and photography, the duo worked together on the rebranding design efforts to make sure it was just right.
The clients wanted a look they felt reflected their genuine interest in love -- they also wanted something that would set them apart from the competition. Deciding to go with something handmade, chic and not too feminine, the final outcome is stunning: minimalist, whimsical, warm and effortless.
"I approached the aesthetic with contrasting letterforms and modern compositions paired with rustic, slightly old-world fonts," says Tidwell.
Old-Worldly Romantic Branding
This Rebranding Design is Simple, Whimsical and Rustic
Trend Themes
1. Handmade Branding - Businesses can adopt a handmade, rustic branding approach inspired by Meagan Tidwell Design's rebranding strategy.
2. Minimalist Aesthetic - Minimalist branding can create a whimsical and warm feeling, as illustrated in Meagan Tidwell Design's rebranding of Nathan Willis wedding film business.
3. Contrasting Font Pairings - Contrasting letterforms and modern compositions paired with rustic, old-world fonts can create an eye-catching and unique branding approach.
Industry Implications
1. Wedding Industry - Wedding businesses can leverage Meagan Tidwell Design's rebranding strategy to create a unique and authentic brand image.
2. Photography Industry - Photography businesses can adopt a minimalist and rustic approach to attract clients who seek a warm and effortless aesthetic.
3. Graphic Design Industry - Graphic design businesses can experiment with contrasting font pairings to create unique and eye-catching branding for their clients.