The Range Rover Sport SV Celestial Collection has been announced as a first-of-its-kind offering from the British automotive brand as a series of bespoke vehicle options that prioritize an otherworldly aesthetic.
The collection is based on the namesake Range Rover Sport and includes five models including the Gaea, Theia, Io, Vega and Sol to choose from. Each of the models are based on the night sky and mythology, which will come as welcome news to discerning drivers seeking out a vehicle that sets itself apart from the competition. The vehicles each boast bespoke colors and finishes along with 23-inch wheels, carbon fiber hoods, carbon ceramic brakes and interior inscriptions and finishes unique to each style.
The Range Rover Sport SV Celestial Collection is only being offered to select clients.
Celestial Mythology SUV Models
The Range Rover Sport SV Celestial Collection Has Five Hues
Trend Themes
1. Mythology-themed Luxury Vehicles - The use of mythology-themed aesthetics creates a unique selling point in the luxury SUV market, appealing to drivers looking for exclusivity and storytelling elements in their vehicles.
2. Bespoke Automotive Finishes - Customization with bespoke colors and finishes sets a new standard for personalization in automotive design, catering to an affluent market that values individuality.
3. Limited Edition Vehicle Collections - Limited editions of high-end SUVs provide a sense of rarity and exclusivity, attracting collectors and high-net-worth individuals looking for one-of-a-kind vehicles.
Industry Implications
1. Automotive - Incorporating celestial and mythological themes in car models introduces a new dimension of design that could reshape consumer expectations in the luxury vehicle segment.
2. Luxury Goods - The demand for bespoke and exclusive items in the luxury goods sector can be amplified by offering limited themed collections, enhancing brand prestige and consumer desire.
3. Collector's Market - Special edition vehicles with unique themes and limited availability align with the collector's market, where rarity and distinctive features drive value.